In my rare spare time, I write notes about our design process

Lucy Darby 1/12/22 Lucy Darby 1/12/22

A fool-proof logo design process

Every time I’m in a situation like this, where my client approves a design with no (or only minor) revisions, I’m always shocked.

Lucy Darby 1/9/22 Lucy Darby 1/9/22

This is hands-down one of the biggest design mistakes I experience with local businesses.